A Member Driven Chamber Strategic Plan

By April 1, 2016 December 20th, 2016 Chamber Insights

A significant part of our efforts last year was focused on supporting the work of the Chamber’s Board of Directors in developing a new strategic plan for the GMCC. What separated this planning process from other efforts was an intense focus on listening to our members to learn what advocacy priorities they want us to focus on and how we can improve our membership and program offerings.

Through a comprehensive survey of our entire membership and a series of focus groups, we collected a great deal of high quality input and feedback that our Board-led strategic planning subcommittee then used to craft our strategic plan. The plan has four main focus areas – economic development, education and workforce development, transportation and infrastructure, and strengthening our Chamber – and is now in the implementation phase. I am pleased to report that various committees and taskforces are hard at work to achieve the many goals and action items set by this ambitious, new plan for the GMCC.

This strategic plan is also unique in that we are “going public” with the plan and engaging members and the community to be part of this effort. While strategic plans are often internal documents known to only staff and Board members, we have produced and published a public version of the strategic plan that is now available on our website (www.manchester-chamber.org/strategicplan). The public version of the plan will be shared at key events throughout the year and is being used by our staff as part of outreach efforts to current and prospective members to communicate what the GMCC’s priorities are, and how this plan supports our mission to improve our region’s business climate.

I invite you to visit our website to download a copy of the plan and consider how you or your company can get involved. By joining a committee, referring us to a non-member interested in joining the GMCC, or sponsoring an event, you will be helping us accomplish this ambitious plan to ensure our region and the City of Manchester continue to thrive as an ideal place to start or grow a business.